Word: corde
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...learn firsthand the story of Errett-Lobban Cord's emergence as a Nevada politician, TIME'S Los Angeles Bureau Chief Frank McCulloch flew into Reno, got the onetime auto tycoon's consent to a half-hour interview. But the meeting continued 5½ hours because Cord, now an Esmeralda County rancher, discovered that McCulloch had been raised on a ranch in Nevada's Lyon County. For what Returning Native McCulloch learned, see NATIONAL AFFAIRS, The New-Model Cord...
...vacationers pumped the slot machines and queued up for ten-course $1.25 lunches. And at a state convention in Hawthorn (pop. 3,700), Nevada's Democratic Party was practically taken over lock, stock and barrel by one of the most remarkable new figures in U.S. politics: Errett Lobban Cord, sometime Wall Street tycoon and longtime millionaire recluse, now turned glad-handing vote chaser...
...Tycoon. To his Nevada neighbors, E. L. Cord is the Democratic state senator from Esmeralda County, where jack rabbits outnumber the 430 registered voters. But in other parts of the U.S., Cord's name has other meanings. Automobile buffs remember the Cord 812, with its front drive, its classic lines and its $2,395 price tag* as one of the finest U.S. cars ever produced. Wall Street remembers Cord as the golden negotiator and operating man who put the Auburn Automobile Co. in the black, and held substantial interests in American Airways, Lycoming Manufacturing, New York Shipbuilding and Stinson...
...during his 40 frenzied financial years Errett Lobban Cord made a fetish of personal privacy, kept his door closed to all interviewers, stayed out of the gossip columns and away from all but a chosen few friends. It was only when he went into politics two years ago that Cord suddenly emerged as a hail fellow who obviously enjoyed his new role...
...Open Door. Cord's political start came when he was appointed to fill a vacancy in the state senate from Esmeralda County; he explains his decision to accept as a simple matter of civic consciousness. Cord quickly began moving into the Democratic power vacuum created by the 1954 death of U.S. Senator Pat McCarran. He won labor support by pushing through a bill hiking unemployment benefits from $50 to $75 a week. He found favor with Nevada's powerful gambling interests by leading the fight for a bill giving them new tax benefits (the bill was vetoed...