Word: core
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Dates: during 2000-2009
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...gourmet makeover could be turning off once-loyal fans. NASCAR observers like Mark Yost, author of The 200 MPH Billboard: The Inside Story of How Big Money Changed NASCAR, due out in August from Motorbooks International, says the presence of wine is just another sign that the already marginalized core beer drinking NASCAR fan has now been completely priced out of the sport. "NASCAR has 75 million fans and that's a lot, but those fans aren't what's driving the corporate army into the sport," he explains. "There's so much business-to-business networking going on that...
...Winery in Sonoma is banking on it so much that this year they will be the primary sponsor for the No. 27 Ford in three races, which means the car will be painted to look like sloshing wine going 200 miles per hour. The slogan: No Wimpy Wines. To core racing fans who are more partial to beer, that may be hard to believe - and too much to swallow...
...seemed like this was the perfect opportunity to move beyond the Solomon Amendment and to look at the core element of discrimination,” he said...
...League for the first time in its history this season, and league champion Penn will be graduating its three top players. A new team, such as Cornell or Columbia, may be favored next season. Harvard could well be in contention for the crown next year and, with a core composed of sophomores Harris and Housman, could be a major challenger in two seasons...
...many Jews, it is difficult to respond to the likes of Finkelstein and Weiss, because of the core Jewish belief in pluralism and freedom of expression; among a sampling of Jews, you are likely to find the very religious, the completely secular, Zionists, anti-Zionists, Democrats, and Republicans—all of whom cite something distinctly "Jewish" about their point of view. Finkelstein and Weiss take advantage of this pluralism in order to further their political goals...