Word: corel
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Dates: during 2000-2009
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...very sharp operation. Even as the women's game was flourishing, the WTA was unable for two years to find a lead sponsor for the tour. After losing Virginia Slims, it rejected Tampax for being "too feminine," instead teaming up with a Canadian software company named Corel. For U.S. tournaments, it went with lucy.com which has folded. After another sponsorless year, the WTA finally signed with Sanex, which is some kind of European soap. "Places were selling out, and they still couldn't get a sponsor," Davenport says. "Players were getting fed up. As far as a leader of women...
...both choose to raise prices for consumers. However, this view attributes too much strength to the Office monopoly and assumes the two "baby Bills" will not work against each other. Applications software is by nature harder to monopolize than operating systems: Word documents can be read and written by Corel's WordPerfect or Sun's StarOffice, and the possibilities for new entrants in the applications field would only rise after the breakup. Alternatives to Office software are far stronger than alternatives to Windows, and could have the potential to replace Office were the operating system a neutral platform...