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Word: coreness (lookup in dictionary) (lookup stats)
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NASCAR seems to be shying away from core fans to go more mainstream. Is that a mistake? -Laura Eddy, GREENVILLE, S.C.I don't think so. When you have a sport that's grown the way this sport has, you have to capitalize on it. The ticket prices could be a little less, though. We have to keep our fans watching not just at home on TV but here at the racetrack too. This is where you sell people on the speed and excitement of racing...

Author: /time Magazine | Title: 10 Questions for Jeff Gordon | 2/7/2008 | See Source »

...means people are more likely to actually do it. "It takes you back to your childhood," says Dr. Cedric Bryant of the American Council on Exercise. "And for many people, their last positive experience with being physically active was in their childhood." Another plus: it works the body's core and can help participants burn more than 400 calories an hour...

Author: /time Magazine | Title: Pumping Up The Workout | 2/7/2008 | See Source »

BENEFITS: The TRX works the entire body. "When you do a biceps curl, your core is engaged and all of your supporting muscles are working," says Fraser Quelch, director of training and programming at Fitness Anywhere, which makes the equipment...

Author: /time Magazine | Title: Pumping Up The Workout | 2/7/2008 | See Source »

...with “Distortion” is that it continues Merritt’s obsession with the concept album: his commitment to an explicit theme can hinder as much as it enhances. “Mr. Mistletoe” may be a genuinely Christmas-y tune at its core, but it’s hard to tell from beneath the layers of white noise. “Drive On, Driver,” a soaring, triumphant standout, should have been Simms’ version of VU’s “All Tomorrow’s Parties...

Author: By Ryan J. Meehan, CRIMSON STAFF WRITER | Title: The Magnetic Fields | 2/7/2008 | See Source »

...There is an odd, anachronistic formality to Obama's stump speech: it is always the same. It sets his audiences afire, but it does not reach very far beyond them. It is no accident that Obama is nearly invincible in caucus states, where the ability to mobilize a hard core of activists is key - but not so strong in primaries, where more diverse masses of people are involved. He should be very worried that this nomination is likely to be decided in the big working-class primary states of Ohio, Texas and Pennsylvania...

Author: /time Magazine | Title: Inspiration vs. Substance | 2/7/2008 | See Source »

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