Word: corn
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Dates: during 1960-1969
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Knowledge in Bits. All of this is organized according to the learning theories of Harvard Behavioral Psychologist Burrhus Frederic Skinner (TIME, March 24, 1961). Skinner taught pigeons to play pingpong by breaking the action into tiny steps, immediately rewarding each correct step with a grain of corn. This led to the idea of giving children knowledge in atomized "bits," and testing each bit immediately by an easy leading question. When the student responds with the right answer, he gets a glow of pleasure-his grain of corn. The technique requires some mechanical device (often a teaching machine) to hide...
Into Guatemala City's Aurora Airport last week flew Mexico's President Gustavo Díaz Ordaz. To the shattering accompaniment of a low-flying formation of Sabre jets, he proclaimed that Guatemala and Mexico, both home to the Maya Indians who pounded corn meal into tortillas, were "brothers in ancient culture, in blood, in language and in our way of life, even to the corn which is the sustenance of our people...
...menus, has gone to work as "culinary consultant" to the Hamilton Beach Division of the Scovill Manufacturing Co. in Racine, Wis. Le metier: touring the U.S. to demonstrate electric blenders and knives and whoop it up for the company cookbook, which recommends such delicacies as hamburger soup, crab-meat corn chowder, and baked honey-orange ham slice...
...guidelines is voluntary, he also always acts as though anyone breaking through the guidelines is somehow defying the law of the land. Within the past year he has invoked the guidelines to enforce price rollbacks or holdbacks not only on steel, autos, aluminum, copper, and wheat and corn products-but also on such lesser items as mechanical pencils and catchers' mitts. During that same period, the President and his aides have employed the guideline concept to restrain wage increases for workers in the steel and maritime industries-as well as for federal employees. Thus the President has lived...
Since the road's opening in 1960, some 600,000 settlers have poured into the area to tap Brazil's immense riches. Every day long lines of trucks rumble north and south carrying out lumber, rubber and vegetable oil. New farmlands produce beans, rice, corn and fruit to feed Brazil's exploding population; what was once useless scrub in the central state of Goiás is now pasture land for 4,000,000 head of cattle. And prospectors fanning out from the road have found a vast mineral potential, with deposits of nickel, tin, lead, zinc...