Word: corns
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...American farmers, more has become less. Record harvests of corn and wheat in 1981 and 1982 have created a glut of grain. The unsold carryover of last year's corn surplus alone is an estimated 3.4 billion bu. Even as supply ballooned, however, markets shrank. In 1982, a strong dollar and world recession caused a major decline in farm exports for the first time in 13 years. Farm debt has burgeoned, from $140.8 billion in 1979 to about $215 billion at the start of 1983, while net income fell from $32.4 billion in 1979 to $19.5 billion...
...grain for idling large tracts of productive land. The program, hastily cobbled together to prop up the flagging farm economy, has prompted a response that was, said Agriculture Secretary John Block, "beyond my wildest expectations." Figures announced last week show that farmers will remove 82.3 million acres of wheat, corn, sorghum, cotton, barley, oats and rice land from production in 1983. This amounts to roughly one-third of the land eligible for the program, an area equivalent in square miles to Iowa, Illinois and half of Indiana...
Industry analysts attribute the corn craze to Americans' heightened dietary sophistication. Like spuds and spaghetti, nutritionists point out, popcorn is low in calories before the butter goes on; two cups of popcorn have fewer than a medium-size apple. The American Dental Association recommends sugar-free popcorn for snacking. The Illinois division of the American Cancer Society praises popcorn as one of the "eleven things that don't cause cancer." (Among the others: a good laugh, exercise, fruit and vegetables.) Says James Fowler of American Pop Corn Co., Sioux City, Iowa: "If you had asked a lady...
...dieter who became popcorn-addicted in 1980 was Actor Jack Klugman (The Odd Couple, Quincy), who found in popcorn the answer to his craving for snacks. Klugman is spreading the good munch via Jack's Corn Crib, a planned chain that has already opened two outlets in Manhattan and expects to have at least 100 franchised cornporiums in business by 1985. Klugman uses no salt in his recipes and a maximum of 5% sugar. He has brisk competition in New York from Popcorn Paradise, which is adopting a movie-palace lobby decor on a moderate scale...
...biggest chain is called Corn Poppers, run by Charlie Bird, 54, of Dallas, who has five stores and 35 franchised outlets operating and 35 more set to open this year. He produces 60 flavors but allows his stores to sell only 32, the selection depending on location. Why 32? "There is usually a Baskin-Robbins around with 31 flavors of ice cream," says Bird. "When you're the new guy on the block, you've got to go the other fellow one better." Klugman plans to get his soft corn into the theaters. As the saying goes, without...