Word: corpe
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Dates: during 1950-1959
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Sears, Roebuck promoted a package of a 12-ft. fiber-glass or aluminum boat, 7½h.p. outboard engine and 600-lb. -capacity auto trailer. Price: $477, with only $48 down. Rhode Island's Pearson Corp. showed off its 28-ft., six-berth auxiliary sloop, Peerless Triton, priced at $9,750, and Cape Cod Shipbuilding exhibited its 23-ft. sloop-rigged Marlin cruising sailboat, which has done well in midget ocean-racing. For those who want to use boats as homes, Evinrude motors displayed a prototype expand-at-will, fiberglass, aluminum and wood houseboat that floats on pontoons...
...builder cut his own prices. Lone Star lightened the weight of its best-selling 14-ft. Malibu outboard by 10%, lightened the price by $100, down to $525. Enginemakers also trimmed prices and weight, switched to aluminum and fiber glass to get more horsepower per pound. McCulloch Corp., the No. 3 outboard-motor maker (after Outboard Marine and Kiekhaefer) cut prices of its Scott motors as much as 10%. Kiekhaefer lopped about 5% off two of its Mercury motor prices...
...coveted Government contract for the first space capsule designed to carry a man into orbit around the earth (see SCIENCE) went last week to St. Louis' McDonnell Aircraft Corp. The contract itself was modest-only $15 million-but the prestige is enormous. Twelve topflight companies submitted plans and bids on the project. McDonnell won because its president, James S. (for Smith) McDonnell Jr., and his engineers had long since anticipated the Government's needs. They had been working on the project with their own money for more than a year, before the Government decided to go ahead. When...
FORD MOTOR CO. will start its own car-financing company. Ford had financing arm from 1928 to 1933, sold it for $30 million to what is now C.I.T. Financial Corp., which does most of Ford's new-car financing...
Plastic Hubcaps. A plastic hubcap that will not rust or dent was put on sale by Colorado Fiberglass Corp. Made to fit any 14-or 15-in. wheel, the hubcaps come in 20 two-tone color combinations, do not show scratches because the color runs all the way through. Cost: about the same as chrome hubcaps...