Word: corps
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Dates: during 1920-1929
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First step in Radio Corp.'s change from communications to entertainment came with the development of music and voice broadcasting. Endowed with many a vital patent (it has licensed 25 set-makers to manufacture under its patents), Radio Corp. grew with radio, found that Station-to-Home transmission was far more profitable a business than Shore-to-Shore or Ship-to-Shore transmission. In 1921 Radio Corp.'s entertainment business totaled some $1,500,000, or about 36% of the company's total business. In 1922, entertainment totaled same $11,250,000, or about 80% of total...
From radio the expansion into the phonograph business was logical inasmuch as the old-style phonograph, failing to compete with radio sets, went, in for electric reproduction and also for combination radio-phonographs. Radio Corp. entered the phonograph field by supplying Brunswick-Balke-Collender and later Victor Talking Machine with the radio and the electric drive for their combination machines. Last winter Radio and Victor directors agreed on Radio's absorption of Victor. Radio-Victor Corp. is now a wholly owned subsidiary of Radio Corp...
Entrance into the theatrical field resulted partly from the invention of Photophone, the talking cinema mechanism perfected by Westinghouse and General Electric engineers, and partly from Radio Corp.'s realization of the potential profits in electrical entertainment on the largest possible scale. R. C. A. Photophone, Inc. was incorporated in 1927, functioned for the sale and distribution of Photophones. In January 1928, the Keith-Albee and Orpheum theatre circuits merged, the combination also acquiring control of F. B. O. Pictures Corp., cinema producer and distributor. In October 1928, the Keith-Albee-Orpheum combination sold control to Radio Corp...
Ramifications of Radio Corp. in entertainment are best shown by noting what Radio Corp. can (and doubtless will) do to "plug" (exploit) its entertainers. Example: Rudy Vallee, singer and orchestra leader, will soon be seen and heard in a Radio talkie. He can make Radio-Victor records of the featured songs. He can broadcast them over National Broadcasting Co.'s chain of 53 stations (N. B. C. is 50% owned by Radio Corp.). He can appear at RKO theatres. Cinema, radio, phonograph, vaudeville-Radio Corp. is very much in them...
...communications business, only the White Act keeps Radio Corp. from turning its entire message service over to International Telephone & Telegraph. In March, R. C. A. Communications, Inc. was tentatively sold to the Behn Brothers for 100 million dollars but the White Act, prohibiting cable and wireless mergers, must be amended or rescinded before I. T. & T. can take over...