Word: corretto
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Mixing alcohol, a depressant, with stimulants is nothing new. The Irish have their eponymous coffee, and any authentic Italian restaurant offers something called caffè corretto, a shot of espresso mixed with a shot of grappa or sambuca. (The wonderfully knowing name translates as "corrected coffee.") But alcoholic energy drinks are different because they are so obviously marketed to kids. Ads are found mainly online or in publications like Blender. The Sparks website looks like it was designed by a (very young, very Flash-savvy) student...
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