Word: corvair
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
Every U.S. auto company is contributing to-and benefiting from-this surge, but none so much as General Motors. With its standard models reinforced by the pizazz-laden Corvair Monza and the compact Chevy II, G.M.'s Chevrolet division alone has grabbed off more of the U.S. auto market (30%) than the whole Ford Motor Co. (26.2%). Between Chevrolet's runaway success and solid, though less dramatic, increases for Pontiac, Oldsmobile and Buick, General Motors as a whole now accounts for 52.2% of all the cars sold in the U.S. (The only company that ever did better...
...Falcon compact, the Challenger I, with a tuned 244-cu.-in. engine and special suspension designed to cruise at 120 m.p.h., and the Cougar 406, with gull-wing doors and a top speed of 160 m.p.h. Chevrolet's sports compact is a 150-h.p. version of the Corvair known as the Monza Spyder, and there are two special show models of the Corvette-the Shark and the Kelly...
...golden boys are Edward N. Cole, 52, and Semon ("Bunky") Knudsen, 49. Cole (TIME cover. Oct. 5, 1959), who piloted Chevy and fathered the fast-selling Corvair and Chevy II before recently becoming group vice president for all car and truck divisions, can take much credit for the fact that Chevy alone has captured 33% of the market. Vice President Knudsen, who was Pontiac boss before he succeeded Cole as Chevy chief, was the man who souped up the Pontiac styling and is now seeing the new Chevy II compact selling briskly without eating into sales of the regular Chevy...
General Motors is in less of a hurry to produce its rumored compact compact, the Corvair II, will hedge its hesitation by importing the new Opel Kadett from Germany. Chrysler, not yet convinced that the market for new small cars is big enough, will stick firmly with its Simca imports. The big question: Will Cardinal cut as deeply into Falcon sales as Falcon has into standard Ford sales...
...presidential stakes. A rare combination of engineer and articulate salesman, Cole learned his engineering at General Motors Institute, the company engineering school, was chief engineer at Cadillac and then Chevrolet before he took over Chevy in 1956. He directed the development of the Corvette sports car and the Corvair air-cooled, rear-engine compact. Last year, introducing Detroit to the sales potential of pizazz with his chromed-up Monza, Cole whipped Chevy to record sales of 1,730,000-the most for any car in history...