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Word: cosmeticize (lookup in dictionary) (lookup stats)
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New York is the fountain-spout of U.S. culture, the intellectual gateway to England and Europe, a pump from which ideas-both good & bad-flood out over the world. It is a citadel of opera and art; its 32 legitimate theaters are the heartland of the U.S. stage. Its rich...

Author: /time Magazine | Title: NEW YORK: The Big Bonanza | 6/7/1948 | See Source »

Three years ago, when he moved into A.C.S. , the society was run, says Bobst, "by fine people who weren't particularly qualified to carry on a business of that character." Bobst is qualified. He has been the $300,000-a-year president of Hoff-mann-LaRoche, pharmaceutical manufacturers, and...

Author: /time Magazine | Title: Medicine: Big Business | 4/26/1948 | See Source »

Like the hero of a soap opera, Lever Brothers' Charles Luckman this week embarked on a new adventure. Lever went into the cosmetic business: it bought Manhattan's Harriet Hubbard Ayer, Inc. For one of the biggest U.S. cosmetic companies, with gross sales of $6 million to $8...

Author: /time Magazine | Title: COSMETICS: Luckmcm Branches Out | 7/28/1947 | See Source »

While scratching his beard in a foxhole one day, Infantryman Al Daniels thought up the idea as a gag. When he came home, U.S. cosmetic peddlers, well aware of the faint line between a gag and a gold mine, would not let him forget it. So Daniels Shadow Proof Inc...

Author: /time Magazine | Title: NEW PRODUCTS: Shady Business | 3/10/1947 | See Source »

Meanwhile, Producer Hornblow was furiously at work. He called in Irene (Irene is a superb couturiére) and discussed Deborah's wardrobe. Within a week he wanted to shoot the scene in which The Hucksters' hero makes a pass at The Hucksters' heroine, and he wanted...

Author: /time Magazine | Title: Cinema: A Star Is Born | 2/10/1947 | See Source »

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