Word: cosmeticized
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Dates: during 1940-1949
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Three years ago, when he moved into A.C.S. , the society was run, says Bobst, "by fine people who weren't particularly qualified to carry on a business of that character." Bobst is qualified. He has been the $300,000-a-year president of Hoff-mann-LaRoche, pharmaceutical manufacturers, and...
Like the hero of a soap opera, Lever Brothers' Charles Luckman this week embarked on a new adventure. Lever went into the cosmetic business: it bought Manhattan's Harriet Hubbard Ayer, Inc. For one of the biggest U.S. cosmetic companies, with gross sales of $6 million to $8...
While scratching his beard in a foxhole one day, Infantryman Al Daniels thought up the idea as a gag. When he came home, U.S. cosmetic peddlers, well aware of the faint line between a gag and a gold mine, would not let him forget it. So Daniels Shadow Proof Inc...
Meanwhile, Producer Hornblow was furiously at work. He called in Irene (Irene is a superb couturiére) and discussed Deborah's wardrobe. Within a week he wanted to shoot the scene in which The Hucksters' hero makes a pass at The Hucksters' heroine, and he wanted...
His family-owned company had just been bought (for "several million") by William R. Warner & Co., Inc., a giant combine of a dozen-odd drug and cosmetic firms (including Richard Hudnut, operator of the DuBarry Success Schools). The deal left Nassaur with full operating control of Courtley, gave him access...