Word: costly
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Dates: during 1960-1969
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Success comes at a cost; when word of Vixen gets around, the theaters here will probably hike their prices, too. Go now and avoid the rush if you can. If you can't, go anyway. The look Vixen puts on her face-a look of pure animal sensuality that must have made Meyer very happy-is worth the price of admission by itself...
...sales presentation, the FTC said, "included the solicitation of testimonials, the offer to place the basic volumes in a home as an advertising premium and the request for a ten-year commitment by the purchaser to keep the set up to date by purchasing Collier yearbooks at a nominal cost...
...company does ask you to maintain the production cost" on the yearbook and reference service, the salesman goes on, but that is only a matter of "roughly a dime...
...Collaborative has estimated the total cost of the walkway at $823,000. Further expenses, such as new construction at the second level and new store-fronts for existing buildings, could cost in additional...
Most so-called new products are merely minor variations of existing items. "A truly new product can be a big gamble," says Konigsbacher. "It would probably fail unless the company bringing it out was willing to spend heavily to educate the public." Test-marketing of a single product can cost up to $1,000,000. To cut the bill, many firms are putting heavier emphasis on refining products before the store trial; they increasingly use small panels of consumers who judge products in each stage of development, from conception to completion...