Word: costly
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Dates: during 1980-1989
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...company had hailed its product as the "most significant breakthrough in cigarette history." But after seven years of development at an estimated cost of more than $300 million and five months of test marketing, R.J. Reynolds Tobacco last week scrapped its Premier cigarette. Billed as a "cleaner smoke," Premier heated its tobacco instead of burning it. But the product tasted and smelled awful to most consumers...
...machinists were the last major obstacle to Lorenzo's cost-cutting campaign. Since taking over the troubled airline in 1986, Lorenzo has slashed the work force from 40,000 to 30,000, dropped service to 14 cities and sold off the profitable Eastern Shuttle for $365 million to Donald Trump. Eastern's pilots and flight attendants had already submitted to wage cuts before Lorenzo took over...
...baggage handlers, Eastern wanted to lower the top rate from $15.60 to $10. In exchange, the airline offered enhanced job security, along with training programs that would enable workers to move up to higher- paying positions. The I.A.M. rejected the wage rollbacks, insisting on an 8% raise that would cost $50 million a year...
...much expanded plan for kicking back interest payments. Koskotas, he directed, should work out the details with Deputy Prime Minister Koutsogiorgas. Says Koskotas, sounding surprisingly disingenuous: "I realized it was outright blackmail." Until then he had rationalized that the stolen interest payments to PASOK were simply the political cost of doing business in Greece...
...many necessary tools. "Choice is a nice initiative, but it's not the answer," says California's superintendent of public instruction, Bill Honig. "It's the day-to-day support for reform that is important to improving education." And improving education, as President Bush well knows, will cost money...