Word: costs
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Dates: during 1930-1939
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Similar in design to the Holland Tunnel -under the Hudson between lower Manhattan and Jersey City, completed in 1927 and this year used by 13,000,000 vehicles (at 50?& up)-the Lincoln Tunnel was started in 1934 and has cost about $43,000,000 to date. Unlike the two-tube Holland Tunnel, the Lincoln Tunnel has completed so far only one 21-ft. 6-in. tube, now carrying two-way traffic. The other will be finished in 1941, when each tube will carry one-way traffic. The completed structure lies under 20 feet of silt, 75 feet below...
...live comfortably on their sales without some form of continuing support such as WPA has provided. Contrary to popular belief, in most cases it is not the dealer but the artist who pays for the gallery show by which public and critical attention is attracted to his work. Usual cost: anywhere from $150 for a modest show to $500 for a big one with a cocktail party preview. About the lowest price on a first-rate U. S. painting last year was $100. The highest price of the year was asked by Peter Blume for his three-year...
...symphony conductors cost so much? If it comes to that, why is a conductor? These questions may well have been pondered by R. C. A. stockholders last January when their pudgy President David Sarnoff sent envoys to Milan to induce Maestro Arturo Toscanini to conduct ten broadcasts with the projected NBC Symphony Orchestra (TIME, Feb. 15). Conductor Toscanini asked and got a contract for $4,000 per broadcast, probably the highest price ever paid a conductor. At the behest of plump, practical Signora Toscanini, it was also stipulated that NBC should buy the Maestro a round-trip ticket from Italy...
...originality the newspapermen could give it. Pickets in full dress stalked before Manhattan theatres advertising in the Eagle, a hairy "gorilla" picketed a beauty shop until its distressed owner got an injunction against such tactics. Picketing of Brooklyn and Manhattan stores, plus a "consumers campaign" against national advertisers, undoubtedly cost the Eagle most of the 184,000 lines of advertising it dropped in the past three weeks...
...sugar-producing nations adopted export quotas. Put into effect in 1931, the Chadbourne plan failed to raise prices because its quotas were too high in the face of declining world sugar demand. In 1932 the average world price of sugar fell to .9? a lb., well below the cost of production. Since then it has never recovered...