Word: cottier
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...whom a convertible is not a car but a debenture. Morrissey wants to fold Trumpet and its sister magazine. Gentlewoman, and save the firm's other, money-making divisions, thereby boosting the company stock and setting up a multimillion-dollar capital gain for himself. In the Cottier situation. Gentlewoman was Woman's Home Companion, and the Morrissey role was played by smooth Financier J. Patrick Lannan, who with other industrialists held debentures convertible into 600,000 shares of common stock at $5 a share. The week Cottier s folded the stock sold for around $5, currently sells...
...Schoendienst's TB spells doom for Milwaukee. Manager Fred Haney has no one to fill his place, especially now that Mel Roach has reinjured his knee. The middle of the infield now consists of rookie Chuck Cottier and either John Logan or Felix Mantilla (the only player in the majors to bat lower than Willy Miranda...
Both surviving magazines may be helped by a 12% boost in advertising rates, starting with the January issues, to cover increased costs. Cottier's notified advertisers that it would raise its rate by an extra 10% to pay for an increase in its circulation guarantee from...
...free-lancers write more than half the articles that appear in the Saturday Evening Post, Reader's Digest, Cottier's, McCall's, This Week and scores of others...
...going biweekly, Cottier's will cut down on costs, and President Clarence E. Stouch hopes the magazine will fatten up and break the "vicious circle." The biweekly Collier's will run at least 112 pages, initially guarantee advertisers a circulation of 3,500,000, an increase of 400,000 over the fourth quarter of 1952. President Stouch blamed Collier's decline on competition from television, even though other magazine men pointed out that such weeklies as the Satevepost and LIFE have not suffered from TV. Collier's expects to run more fiction, more serials and more...