Word: cou
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...great U.S. public, which had so happily sponsored perpetual motion, Couéism, beauty mud, monkey glands and the double-knobbed electric revitalizer (with storage batteries), was off again. It has developed a fevered interest in almost anything that promises to forestall atomic disintegration. Last week the Civil Defense Administration was having about as much trouble with pamphleteers and crackpot inventors as with the problems of preparing for the Big Bang...
...many ways, dianetics-("the science of mind") is the poor man's psychoanalysis; it has a touch of Couéism and a mild resemblance to Buchmanite confession. It purports to cleanse the mind of previous harmful influences, thus vastly increasing its powers and efficiency, by making the individual relive former painful experiences to "discharge" their evil power. According to dianetics' discoverer, L. (for Lafayette) Ron (for Ronald) Hubbard: "The hidden source of all psychosomatic ills and human aberration has been discovered and skills have been developed for their invariable cure." Sample ills: arthritis, allergies, asthma, some coronary...
Among the great fads of the 1920s were Dr. Emile Coué, mah-jongg, and Jiddu Krishnamurti. The most serious of these was Krishnamurti, a long-haired young Indian seer whom Bernard Shaw once called the most beautiful human being he had ever seen. The Theosophist Annie Besant* had adopted Krishnamurti, and was freely predicting that he would be a new messiah. He was more modest. "I may or may not be the second Christ-I don't know," he once said. "I don't want people to look up to me, to worship me. Most people...
...night, gypsies held watch over St. Sarah's tomb, the faint flicker of smoky yellow wax candles reflected in their jet-black eyes. They also remembered Cou-cou, their last "king," who had settled down in a house with a blue-papered bedroom. Recently, possibly because of his overly soft life, he had passed on to the realm "where a sweeter music is and where the prince of fiddlers plays...
...year of Teapot Dome and Mah Jong and Emile Coué and the dance marathons- of the play Rain and the book Black Oxen-of the new airline to Chicago and the year-old dictator named Mussolini in Italy...