Word: cougar
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Sunday, November 2 WALT DISNEY'S WONDERFUL WORLD OF COLOR (NBC, 7:30-8:30 p.m.). "Charlie, the Lonesome Cougar." Part 1 of a two-part story showing how being tamed as a pet dulls a cougar's instinct for survival...
...that the 10% tax surcharge has done remarkably little to dampen consumer spending.* With Buick and Oldsmobile improving most, G.M. showed sizable gains in all divisions except Cadillac. Ford fared best with such full-size models as its new LTD, while Lincoln Mercury's biggest gainer was the Cougar, available for the first time in a convertible. Chrysler reported across-the-board gains, paced by Plymouth's ultra-sporty "Road Runner," so-called because of a "beep beep" horn that recalls the cartoon character of that name...
...promise of beauty, not cosmetics; oral gratification, not cigarettes. Depthwise, baking a cake is supposedly a re- enactment of childbirth and shaving a form of castration. Speed and performance, or a sense of male power, are blatantly stressed in automobile commercials. Cars become wild animals or fish Wildcat, Impala, Cougar, Stingray, Barracuda. When a man slips behind the wheel humming "Only Mustang makes it happen," he, too, becomes a big ripsnorting stud. Ridiculous? Well, whoever heard of a car called the Aardvark or the Pussycat...
...still recovering from the strike last fall that cost it more than 6% of the market, dropping its share to 19.7% despite recent gains. Fairlanes are running twice as well as in 1967, but Mustangs continue to slip each month. Mercury's Montego is popular, while the sporty Cougar has just managed to match last year's sales level...
...Carroll Shelby Cobra GT-500, a modified Mustang with heavy-duty suspension and transmission, hood scoops that ram extra air directly into the carburetors, and a new 428-cu.-in. engine that will be available next month on Ford's Mustang, Torino and Cyclone and Mercury's Cougar as well. Padded roll bars and shoulder harnesses are standard on the Shelby Cobra, as well they might be: the $4,200 car winds up to 150 m.p.h...