Word: counterattacked
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...cards into a consumer lending vehicle, and were gaining a huge share of the total charge volume at the expense of Amex's green, gold and platinum cards. (Visa has 257 million cards worldwide vs. 163 million for MasterCard and 37 million for Amex.) So American Express decided to counterattack with a credit card it would offer only to its existing customers, who were presumably good credit risks...
Miller Lite will counterattack this week by abandoning the taste-vs.- calories contretemps in favor of a new slogan. "It's It. And That's That," goes the Zen-like outpouring of pronouns. The campaign is the creation of Chicago's Leo Burnett agency, which landed the $110 million Lite account in March, muscling aside Manhattan's Backer Spielvogel Bates. The new theme, pitched particularly to women and younger drinkers, seems to imply that Lite has supplanted traditional brew as the real thing. In one Lite-hearted spot, a delivery truck is seen losing the first and last letters...
...narcotics trade belongs to Medellin. It did in the 1980s, when that city's cartel did more than anyone to put cocaine on the street corners of America. But Medellin's drug power has been shattered by its long and vicious war on the Colombian government. A 22-month counterattack by the authorities has killed drug boss Jose Gonzalo Rodriguez Gacha, forced the surrender of his fellow cocaine barons, the brothers Jorge, Juan David and Fabio Ochoa, destroyed dozens of labs and airstrips and scattered lesser capos abroad. In the most stunning blow yet to the cartel, Medellin chief Pablo...
...last week in the Post, breaks little new ground about the war itself. Woodward devotes only his final six pages to the actual fighting, and hardly mentions such things as allied targeting procedures for the air war, the failure of Iraq's vaunted Republican Guard to mount a serious counterattack, and the Pentagon's success at using its unprecedented control over press coverage to win public acceptance of the war. Omissions of that kind seem all the more glaring in a book written by a co-star of the Post's legendary Watergate investigation...
...groups of scientists from UCLA and the University of Alabama believe they have found the beginning of an answer. In independent studies published last week in the New England Journal of Medicine, the researchers demonstrated for the first time that the body launches a massive and effective counterattack on the virus soon after the infection begins. If doctors can figure out how to reproduce that early, powerful immune response, they might be able to develop better medical treatments that would postpone -- or prevent -- the later, debilitating stages of the disease...