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Word: counterprogram (lookup in dictionary) (lookup stats)
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Usage:

...pools open in Washington in January, leaves defiantly green and aloft in the Northeast through October, when they're supposed to lie curled and dead and sweet-smelling beneath the feet of the little witches and ghouls. Maybe Christian radio stations were playing Christmas carols on Halloween just to counterprogram the pagan holiday...

Author: /time Magazine | Title: Merry Hallowmas | 11/8/2007 | See Source »

...COUNTERPROGRAM Along with the usual pre-movie trailers, 250 theaters in Sydney, Australia, will show a brief Anglican Church video challenging the film, part of an effort to get 10% of the city's population to become churchgoers...

Author: /time Magazine | Title: 6 Ways to Break the Da Vinci Code | 5/15/2006 | See Source »

...which is considering, among other things, an adult game show or soap opera to go up against SNL, none of the other networks have immediate plans to challenge it. "It's a little amazing,'' notes UPN entertainment president Michael Sullivan, "that no one has really tried to counterprogram SNL all these years." Especially considering that the overall late-night weekend audience has been growing steadily...

Author: /time Magazine | Title: TELEVISION: THE BATTLE FOR SATURDAY NIGHT | 2/12/1996 | See Source »

After long consultations among House leaders, the Democrats' counterprogram was spelled out last week in two documents. One was a 236-page "chairman's mark" by House Budget Committee Chairman Jones, detailing spending recommendations. The other was a Chicago speech by Dan Rostenkowski of Illinois, chairman of the tax-writing House Ways and Means Committee, giving the outline of a tax plan...

Author: /time Magazine | Title: Budget Counterpunch | 4/20/1981 | See Source »

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