Word: couponing
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...come-on devices except toys. More than 150 U.S. corporations-including Chrysler, Black & Decker, Weyerhaeuser, Phillips Petroleum, Carnation and G.E.'s Hotpoint Division-use books in sales campaigns. Last week the Aluminum Co. of America launched one of the biggest book campaigns yet. For 500 and an Alcoa coupon, it will send out a 310-page paperback called Mealtime Magic Cookbook, which contains hundreds of recipes for indoor and outdoor cooking-many specifying Alcoa wrap. Alcoa has ordered a printing of 100,000 to start...
...contest begins at 1 p.m. and will be followed by a makeup of the Cornell-Brown game which was rained out yesterday. Coupon number 36 is required for admission to Splinter Stadium for the games...
Tickets for the Yale swimming meet this Saturday are still available at the HAA office at 60 Boylston St. Bursar's cards and coupon books are required...
Tickets for the Yale swimming meet will be available to undergraduates beginning at 2 p.m. today, upon presentation of coupon number 35 at the ticket office, 60 Boylston...
...even second priority. "Certainly we'll recognize the equal status of the Cliffies--as soon as we've served the Harvard undergrads," claims F.O. Lunden, Ticket Manager for the Athletic Association. But, in reality, Radcliffe students are not served until Harvard students, faculty, press and dates are satisfied. The coupon intended to encourage Radcliffe representation at sports events and to destigmatize non-date spectatorship. Unless Cliffies are served before the dates of Harvard men, these goals will never goals will never be reached...