Word: coverly
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Dates: during 1990-1999
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...Ellen Browning Scripps was on the cover of your Feb. 22, 1926, issue. Was she the first woman on TIME's cover...
...Miss Ellen," the eminent 89-year-old philanthropist, was the eighth. First was Italian stage actress Eleanora Duse, whose portrait ran on the July 30, 1923, issue. The cover story, a little over one column long (not unusual in those days), noted, "She preferred to make entrances unnoticed in the crowd, suddenly to step forward and carry the play away with the splendor of her fervor...
...when it hit Enborg that it would be easier--and more profitable--for the automaker to meet the obvious market demand for those goods itself by licensing its brand names to handpicked manufacturers. Today, GM has more than 1,200 licensing agreements generating annual revenues of $1.1 billion. They cover everything from clothes to colognes...
Jaguar, the British luxury automaker, is one of the godfathers of European licensing, but it is also just beginning a new wave of expansion. Jaguar began with a line of designer eyeglass frames 15 years ago. Today its licenses cover such products as clothes, fragrances and footwear. The company has just opened mall boutiques in the U.S., France and the Netherlands...
...fact, around 150 million calls are made every year to doctors' offices from puzzled pharmacists--calls that Tullman's software aims to eliminate. And because 90% of the country's managed-care providers are already on board, the device also tells doctors which drugs a patient's insurance will cover. The only thing stopping your M.D. from signing up for the device, launched this month, is a legible signature...