Word: covet
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Dates: during 2000-2009
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...trade what she calls "the nothing black bag" for a purse with personality is launching a home collection this spring. If Spade does for sheets what she did for the once sleepy luxury-handbag category, now a $2.5 billion business in the U.S., nesters will have more to covet than thread count. With her husband Andy, Spade runs a $70 million company selling purses, shoes, perfume, eyeglasses and stationery, all designed with a nostalgic wink. "I don't think you need to neglect the style of something that's functional," says Spade, whose neat updo and clipped Midwestern accent reflect...
...Swag is not a problem for the woeful Mets, who covet Matsui and are willing to move their top young player, shortstop José Reyes, to second. The Mariners are flush with cash and short at short but seem more intrigued by free-agent pivotman Miguel Tejada, the 2002 American League...
Instead, Simmons says, "you can go back to how the company sees itself." Sure, wi-fi lets you tear down the physical boundaries and work anywhere, but that's not necessarily what everyone wants. It turns out that what many of iAnywhere's employees really covet are conventional closed offices--walls...
King continued to covet the project even after film studio Sony acquired it. Then, in 1998, he was hit by a car in rural Maine and confined for months in--that's right--a hospital. Inspired and determined, he made a deal with Sony, secured a series with ABC and swiftly banged out most of Stephen King's Kingdom Hospital...
...film Office Space, was pondering ways to accessorize that film's geeky character Milton and latched onto a stapler. He wondered, What could I do as a designer to make this stapler special so as to justify Milton's need to possess it and the bosses' need to covet it? He decided to make it fire-engine red. "I called Swingline and said, 'Do you make a red stapler?' and they said no," McAvoy recalls. "And I said, 'Well, do you mind if I use your logo on the side of a stapler I'm going to paint red?' They...