Word: cpp
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Dates: during 1940-1949
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...tall, blond, mild Theodore Lewis Bates, B. & B. vice president (until he leaves next month). After he left Batten, Barton, Durstine & Osborne to join B. & B. in 1935, the Continental account followed him. Last January Adman Bates also took over the Colgate account. Last week there were changes at CPP, of which those at B. & B. were an echo. Advertising Director Roy Peet, with whom Bates worked, moved upstairs to be assistant to President Edward Herman Little. And Adman Bates was given the option of forming his own agency to handle part of the account or of staying...