Word: crab
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Dates: during 1960-1969
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...mean tail wind whipped up the Charles Basin, and only after a deadly crab stopped the Husky shell near the end of the race, did the Crimson pull from behind...
Since 1956, the U.S. king-crab catch has grown from barely 9,000,000 lbs. to 150 million lbs.; it is expected to keep rising by 20% a year for the foreseeable future. Most popular on the East Coast, the king crab averages a 4-ft. claw-to-claw spread. Its claw and leg meat (the body is not used) is somewhat tougher than blue crab, tastes remarkably like lobster, and retails at $2 per lb., which is far cheaper than either...
Whatever the meat's merits, the industry owes its growth to Crab King Wakefield, 57, son of an Alaska salmonand-herring pioneer. Wakefield prepped at his father's processing plant at Port Wakefield on remote Afognak Island, struck out on his own after World War II to exploit the vast and virtually untouched king-crab grounds on Alaska's continental shelf. Though Japanese fleets had been catching and canning the huge crabs for years, Wakefield determined to try freezing the meat, on the theory that "when you are so far from the market that your costs...
...Having Trouble?" Wakefield started with $50,000 capital in 1945, two years later launched his specially designed trawler, Deep Sea, a 140-footer equipped to catch, cook, freeze, pack and otherwise do just about everything but sell king crab. And selling turned out to be the big problem. "I found there wasn't one chef in a hundred who would bother to try it," says Wakefield. To stir up enthusiasm, he hired a Manhattan promoter who dumped the original wishy-washy "Ocean Frosted" brand name in favor of "Wakefield's" Alaska King Crab Meat. The change worked...
Even though other processors are now in the act, Wakefield still claims more than a commanding 25% share of U.S. frozen-crab sales. This month he will open a new, $1,000,000 packing plant at Seldovia, on Alaska's Kenai Peninsula. In all, he is spending $3,500,000 in rebuilding and expansion programs. Meanwhile, supply cannot keep up with demand, and the word from Wakefield's comes through advertising. "Are you having trouble finding Wakefield's King Crab?" queries one recent full-pager...