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Core is core, bro, as in hard-core. Right now, in the Orange County, Calif., coastal-wear industry, the Volcom stone--a diamond-shape logo sewn onto shirts, shorts and pants--is totally core, commanding huge respect within the genre of attitude-drenched brands that cool 15-year-olds crave. "Whatever they put the stone on is gonna rock out the door," says Joe Luzzia, owner of Identity Board Shop in Buena Vista, Calif. "You can tell they're the next big thing...

Author: /time Magazine | Title: Killer Profits In Velcro Valley | 1/25/1999 | See Source »

JESSE ("THE MIND") VENTURA It wasn't just about celebrity. Honest, blunt talk is what voters crave...

Author: /time Magazine | Title: Notebook: Dec. 28, 1998 | 12/28/1998 | See Source »

...there is such a thing as a secret American Dream, it has many more rooms than inhabitants and gold-plated fixtures to boot. We all crave stately pleasure domes, such Xanadus as William Randolph Hearst's San Simeon and Bill Gates' new ode to monstrosity in Seattle. But only the occasional hyper-mogul ever attains one. These opulent shrines to capitalism we regard with a mixture of envy, awe and abhorrence: "Isn't that ridiculous--nobody needs a house that big." Or, "Just think how hard it would be to keep that thing clean." The fact that...

Author: /time Magazine | Title: Palace Envy | 12/7/1998 | See Source »

...supermarkets, and from mail-order houses, websites and Amway distributors who rattle their pillboxes door to door. Preparations made from herbs--from aloe for regularity to valerian for restful sleep--are the hottest of all, with some 60 million Americans now swallowing doses regularly. And for those who crave a tastier fix, there are new so-called functional foods--concoctions such as fruit juice laced with ginseng, or corn chips with kava, the one claiming to perk you up and the other to calm you down...

Author: /time Magazine | Title: Herbal Healing | 11/23/1998 | See Source »

...meal as a whole is mixed. While the buffet was quite good, the rodizio was just average in terms of tastiness. Nonetheless, the novelty of the experience makes it a fun meal that's worth a try. If you happen to be in weight-training or ever crave a serious protein fix, the Midwest Grill is definitely the place...

Author: By Nissara Horayangura, | Title: Stick This on Your Skewer And Eat It | 11/19/1998 | See Source »

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