Word: craze
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Dates: during 1980-1989
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Pierre Cardin wallpaper. Gloria Vanderbilt sweatsuits. Calvin Klein denim diaper covers. The designer craze has made flauntable fashions more commonplace than chic. Now Louis Vuitton, the French maker of luxury luggage, has concluded that many self-respecting snobs may prefer more subtlety. This fall Vuitton will introduce a new line of trunks and suitcases that do not have its famous LV initials sprinkled across the covering fabric...
Save for a few relics--the "rebel armored snow speeder" and the Destroy Death Star game--the Star Wars craze is over, replaced in part by a bewildering variety of careeroriented games...
...trained on Iran, Afghanistan and Ronald Reagan, the war song is returning to album-sides and radio stations in a torrent as remarkable for its suddenness as for its size. There's been no similar topical fascination in rock music since the Beatles set off the psychedelic-drug-song craze in 1967. Listen to the titles: "Generals and Majors" (XTC), "World War" (The Cure), "Cold War" (Devo), "Battleground" (Joe Jackson), "Life During Wartime" (Talking Heads). There are songs about war in the Middle East, songs about nuclear war, political songs against war, jingoist songs for war, songs that...
Casey also believes that the stocks of small natural-resource companies are good for short-term speculation. He has a dim view of the current craze for buying such collectibles as artworks or beer cans. But he makes two exceptions: custom-made knives and antique Greek, Roman and medieval coins. Casey happens to collect both of these himself. He inveighs against investing in U.S. real estate, arguing that the market has already peaked. He advises people to rent, rather than buy, housing. One of Casey's most urgent suggestions: get your money out of the U.S. and into...
After the local newspaper published a story about Goiri in July, the cow-magnet craze struck Oregon, Idaho and Washington like gold fever. In ten days, Stocklin Supply near Portland, one of the largest animal health stores in the Northwest, sold 35,000 of the devices. It usually sells 15,000 to 20,000 a year. Goiri now has a patented kit called Magnetic Fuel Savers, which contains two plastic-coated magnets, clamps for fastening them to the fuel line, and directions for the rumble-fingered. Price: $16 to $19.90. Goiri has been contacted by some automotive-parts distributors...