Word: craze
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...Germany's Neuer Markt, fell out of favor and the survivors are lightly traded. More recently, market mergers have been all the rage - witness the so-far fruitless attempts by pan-European Euronext and Deutsche Börse to take over the London Stock Exchange (LSE). Now a new craze seems to be catching on as quickly as the latest mobile ringtone: small-cap markets. Euronext last week launched Alternext, its junior, Paris-based market for small firms, just a month after the Irish Stock...
TIME: How much of a challenge has the low-carb craze been for Kraft...
Like the blues, slapstick comedy and the .400 hitter, the murder mystery enjoyed its golden age in the 1920s. That was the epoch of Agatha Christie and Ronald Knox, of G.K. Chesterton and S.S. Van Dine. The mystery craze gripped every age, sex and temperament; it spread so wide that it was parodized by P.G. Wodehouse. Back then it seemed possible to believe, as Playwright Anthony Shaffer later joshed in Sleuth, that mysteries were "the normal recreation of noble minds...
...state and federal prosecutors, who shut down the films and secured the conviction of one actor. They were directed by men who could fancy themselves as artists, and starred off-Broadway actors as well as the occasional gifted ingenue -like Linda Lovelace, star of the movie that created the craze (and the phrase) "porno chic," Deep Throat...
...craze, which began in the late 1990s, seems to have taken off in the wake of 9/11, when curiosity about Middle Eastern culture intensified. Belly-dance moves on music videos by Britney Spears and Shakira certainly propelled the movement. But what seems to be sustaining the trend now is Americans' never-ending search for ways to keep fit without getting injured--or bored...