Word: crazed
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...Fast and the Furious and its sequel showed that kids these days prefer a rebuilt Honda Civic to a handmade Ferrari. The import-car "tuner" craze--a cultural blend of hip-hop, Tokyo pop and Old West outlaw--is expanding its influence into the toy industry, with the arrival of the new XMODS radio-controlled cars at Radio Shack. The $49.95 racers, replicas of cars popular on the real-life scene, can be customized with authentically reproduced big-league gear, including Bomex body kits and Eibach suspension springs. Under the hood, there's more tweaking: you can swap engines...
...culture fad: Young boys strut around in “Free Kobe” merchandise as if rooting for a team. Internet surfers wage online votes on whether the woman is lying. Talk show hosts joke about the woman’s failed American Idol bid. And as the craze grows, the public’s implicit attitude toward sexual assault has been undermined. People have made a mockery out of a very serious allegation, and their conduct will certainly leave a lasting impact...
Defining themselves seems to be what the decorating craze is all about for kids, and marketers are happy to oblige with all sorts of easy-to-apply identities. At BombayKids, for instance, product lines are built around concepts like Hippie Chick--fringe, flower power and peace symbols--and Betsy Girl--hot-pink silks, zebra prints and pink beading. "We create a theme, thinking, What's this person like? How do they really live?" explains director of merchandising Kristina Fideli-Ventura. No matter what the concept, "there's lots of color, jewels, gems, glitter," she says. Kid style is "not demure...
It’s not easy being a pop singer with a brain. Just ask the Dixie Chicks. Back in March, during the height of the Iraq war craze, the three seemingly innocuous country music singers took the stage in London and announced: “Just so you know, we’re ashamed the president of the United States is from Texas.” Within days, after news of their inflammatory comments had penetrated slowly into redneck territory, they had become America’s most reviled figures since the American Taliban. Radio stations destroyed their albums...
Although the road to hell is lined with technological predictions, it is possible that flASH mobs contain the seeds of a more useful craze when combined with the political and cultural goals of SMart mobs. In these “SMASH mobs,” as one might call them, hundreds of smokers might appear in Groucho Marx noses and glasses and smoke surreptitiously outside City Hall to make a political statement about Boston’s recent ban on smoking in public places. SMASH mobs might also combine fun with social-capital building: hundreds of Cambridge residents might...