Word: crazes
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...tried-and-true leaders in promoting healthy eating are coming out with their own fountain-of-youth books. The Zone Diet was a national craze a few years ago. Its creator, Barry Sears, has sold more than 3 million copies of his book The Zone. His latest is The Anti-Aging Zone (ReganBooks), which promises that Zone techniques like rigorous calorie restriction will keep you not only slim but also young. Another widely known health-food guru-cum-radio personality, Gary Null (The New Vegetarian Cookbook), will be publishing How to Live Forever: The Ultimate Anti-Aging Program (Kensington...
...station runs some version of this hot-new-toy story, which entices visually and appeals to journalism's need to find what's next. This has happened before (more about Cabbage Patch Kids in a minute), but the creation of the Furby--more important, the invention of a Furby craze--has set a new standard for an absurd game. Unlike even Tickle Me Elmo, the Furby became a must-have item this Christmas before almost any kid had made...
...holidays are brutal," says Flo Mondanaro, a third-grade teacher in Wappingers Falls, N.Y., who is trying to curb an expensive Beanie Baby craze in her classroom. "But the issue of kids' understanding the value of a dollar comes up year round...
...history of diet supplements is rife with fads that fizzled or proved dangerous to health. Melatonin, a hormone used to prevent insomnia, became a craze a few years ago, when, on the basis of studies with mice and rats, some researchers hailed it as a miracle cure for aging. But when later reports cast doubt on the findings, sales of melatonin went back to sleep. Last year a tea made from the Chinese kombucha mushroom that was promoted as a remedy for cancer caused four people to be hospitalized for conditions ranging from jaundice to headaches and nausea...
...domestic architecture to make well-designed homes more affordable. Design is still the privilege of the wealthy, despite the best and most creative efforts of the modernists. Case Study house 22 cost only $35,000 to build. Its last known asking price was $2.2 million. If the current craze for the '50s proves anything, it's that a well-designed house, chair or even spoon can still sell well a half-century after its introduction. In other words, it's time to prepare...