Word: creamed
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...fear of Jews (a joke, of course, since Cohen and most of the film's primary perpetrators are Jewish). In his home town, the annual event is the Running of the Jew; and when he and his team travel across the U.S., they decide to drive (in an ice cream wagon) because his producer "insisted we not fly, in case the Jews repeated their attack of 9/11." While in the South, Borat and Bagatov stop in a bed and breakfast that happens to be run by a nice Jewish couple - which information sets the Kazakhs fleeing as of from...
Wine as beauty regimen? Aeronautically refrigerated face cream? These are not ideas you would expect to come out of a Procter & Gamble or L'Oréal, no matter how many millions of dollars such conglomerates invest in research. But for smaller brands?many of which are hot targets?the more offbeat the idea, the better. Mathilde Thomas, co-founder of the French vinotherapy brand Caudalie, feels that smaller brands can take risks, ultimately, and that's what keeps the consumer interested...
...expensive. Brammer says a medium-sized study could cost between $94,000 and $188,000. Less-expensive options can also answer some marketing questions, however. For Unilever, Vienna's Walla recently used a startle-reflex method that measures muscle control of eye blinks to determine that eating ice cream makes people happier than eating yogurt or chocolate. Another drawback of scanners: lying in one is hardly a natural environment to watch TV or spot brands. But anticipated smaller versions that let subjects sit up under contraptions that resemble salon hair dryers should increase the comfort factor...
...Presidential Palace in Kabul, his office is nearly invisible, tucked into the corner of a two-story building and marked only by a plainclothes security guard who sits outside its wooden door holding a machine gun. The interior of the office is adorned with large Afghan rugs, cream-colored sofas and a marble fireplace; behind Karzai's desk is a bookcase that prominently displays the collected writings of George Washington. From the serenity of that perch, it's tempting to gaze down at the blossoming rose garden below and convince yourself that the war being waged to save Karzai...
...entering the McFlurry container in the unfortunate incidence that a lid is littered." MCDONALD'S, in a statement on its decision to redesign its cups after protests by the British Hedgehog Preservation Society, which says the animals get stuck, then starve to death while trying to eat leftover ice cream...