Word: creditability
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...shown that signing commitment contracts and publicly announcing a goal helps people stick to it. (The extra K in stickK is shorthand in legal writing for "contract.") Users are not required to wager any money when they sign up, but the serious ones do. Some 30% fork over their credit card information upfront and specify how much money should be automatically charged if they fail to reach their goal. These users also designate a recipient: a person, a charity or, as an additional incentive, an "anti-charity," i.e., an organization on either side of several highly controversial issues. (Think...
...Sana'a government is in the middle of another ferocious war, against its Houthi minority, Yemeni followers of the Zaydi sect of Shi'ite Islam. That introduces the shadow - both real and imagined - of the primary Shi'a power in the region, Iran, which is happy to take credit even if its actual influence may still be negligible. When Iran is mentioned, however, both the U.S. and Saudi Arabia, the predominant Sunni power in the region, start quaking. And al-Qaeda in the Arabian Peninsula, no friend to any of the parties, is happy to sow destabilization...
...another she seemed so addled that another character had to be hastily written in to pick up Murphy's slack. No question that she had lately achieved the wraith look, and there was apparently a volcanic side to her marriage to the English screenwriter Simon Monjack - whose most prominent credit was the script for the bio-pic Factory Girl, about Edie Sedgwick, the Warhol superstar, dead of a drug overdose in 1971. Pop psychologists combed Murphy's filmography for early presentiments of her death, and found one in Girl, Interrupted, the 1999 study of young women in a mental hospital...
...Panera's credit, the company didn't sit completely still in 2009. While the restaurant world cut staffs and shuttered stores, Panera continued to invest. "We've been basically opening up a new store every five days," says Shaich. "This is the time to grow. Real estate costs are down, development costs are down, volumes are up - these are the highest-return investment stores we'll ever generate." Panera has hired 20,000 new workers, rolled out new menu items, and improved the lettuce quality in its salads. Salad sales are up 30%. (Read a brief history of peanut butter...
...Stuker, 56, a sales and management trainer for the auto industry, is a purist and says his "butt-in-seat" flights only amount to 8.8 million since he started in 1982. (Counting all miles from flight bonuses and credit card extras, the total is an astronomical 30 million miles.) He says he's still gunning for a pure 10 million of miles his butt has actually flown...