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...poll shows that credit-card company Visa is barely identified as American. Even among those consumers who said they were inclined to boycott U.S. brands, only a few included Visa on the list. (American Express, by contrast, was strongly identified as being American.) Still, even companies that believe and practice a localized strategy aren't immune to political backlash. McDonald's, for example, adapts its menus to local taste; its restaurants serve Kiwi burgers in New Zealand and wine in France. But that hasn't prevented the fast-food chain from being a favorite target of French protesters. And General...

Author: /time Magazine | Title: Marketing: Branding America | 2/20/2005 | See Source »

...remains true to its comic strip nature, telling its stories with charm and good humor. Originally a bilingual text, dialogue spoken between Japanese characters appeared in Japanese, but any interaction with the "whiteys" has been written in the Pidgin English of the non-native speaker. A good deal of credit for the book's readability goes to its translator, Frederik L. Schodt, who has been writing about Japanese comics since the 1980s, and rediscovered "Four Immigrants." Wisely leaving the English as-is, Schodt makes the original Japanese dialogue seem natural without being inappropriately modern. Additionally Schodt helps fill...

Author: /time Magazine | Title: Coming to America | 2/19/2005 | See Source »

...than did she). But views, even hypotheses, expressed by the President have a different effect on the community than do views expressed by individual professors, and on an issue as important, complex, and sensitive as this, Summers’ speculative remarks were surely imprudent. But to Summers’ credit, he responded to the effects his remarks have had not merely with apologies but with action, creating task forces that include and indeed are chaired by prominent critics (which also suggests that the cries of silencing are overdrawn...

Author: By Daniel J. Meltzer, | Title: FOCUS: The Complexities of Academic Leadership | 2/18/2005 | See Source »

...Dance Record.” Clearly, she’s not really an “artist” but rather just a “performer,” clearly she’s a persona non grata in most musical circles, and clearly to give her the credit for anything she does (musically, at least; the marriages as inadvertent publicity stunts were all her) takes a good leap of imagination, although I understand you have to give the credit to someone. But here’s the thing—“Toxic?...

Author: By Drew C. Ashwood and Christopher A. Kukstis, CRIMSON STAFF WRITERSS | Title: Grammys Love Company of Dead Artists | 2/18/2005 | See Source »

...Posner’s credit, Catastrophe does anticipate Gabrielse’s counter-argument. Posner writes that “a cosmic ray hitting a fixed target such as the moon will tend to scatter the nuclei that it hits, making it less likely that they will clump”—and thus produce strange matter—“than if the collision were head on,” as it would be inside RHIC. So, the fact that the moon has existed for 4.5 billion years without condensing into a tiny ball does not necessarily...

Author: By Daniel J. Hemel, CRIMSON STAFF WRITER | Title: The End of the World As We Know It? | 2/18/2005 | See Source »

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