Word: cruiser
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Then she climbs behind the wheel of an HUPD cruiser to begin her eight-hour shift keeping the campus safe. Each shift is different, and she never knows what any night will bring. Tonight, thankfully, is quiet...
...that risk. He and his associates at Volkswagen/Audi and lately at Ford have started a movement among designers to stop listening to focus groups and start thinking about how their creations connect with real people. There are a few more inspiring cars out there these days - the Chrysler PT Cruiser, the Audi TT, and now maybe the Nissan Altima. But when will this be translated to the mass market? The really emotive mobiles - the '49, the GT40, the new Cadillacs - are priced beyond our reach. Toyota is trying. But with all the production technology out there, can't anyone start...
...associates at Volkswagen/Audi and lately at Ford have started a movement among designers to stop listening to focus groups and start thinking about how their creations connect with real people. There are a few more inspiring cars out there these days and you know which they are - the PT Cruiser, the Audi TT, and now maybe the Nissan Altima. But there's a problem. The really emotive mobiles - the '49, the GT40, the new Cadillacs - are priced beyond our reach. Toyota is trying. But with all the production technology out there, can't anyone start making a people...
...designed once in the studio and then analyzed and reanalyzed by engineers and marketing experts and constantly redesigned to suit their needs along the way. "It's called paralysis by analysis," says Bryan Nesbitt, the designer who worked with Lutz at Chrysler to create that company's acclaimed PT Cruiser--and who was recruited by GM chief designer Wayne Cherry...
...there's always an element of gut, and of risk. Lutz used his gut to propel a struggling Chrysler to greatness in the 1990s with a series of cars and trucks that initially raised eyebrows internally but have since became household names: the Viper, the Ram pickup, the PT Cruiser...