Word: cruller
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What's the matter with the advertising manager of Socony, and also what's the matter with your advertising manager . . . who should know from frequent trips to New England . . . the difference between a doughnut and a cruller. Don't you all know that doughnuts do not have holes...
...word of Uneeda Bakers, Ward Baking Co., Cushman Bakers, Doughnut Machine Corp. and the Salvation Army that doughnuts have holes. Doughnuts made by Ward for the New England trade have smaller holes, but distinctly holes. In some communities, e.g. Cleveland, cakes-with-hole may be called either doughnuts or crullers. Practically everywhere the twisted, sausage-like cake is called a cruller, is never called a doughnut...