Word: crum
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...Crum recommended taking a “multi-modal approach” to spreading the word by using e-mails, postcards, fliers, laptops for sign-up, and a graphic on the university Web site...
...biggest hurdle in making the system effective could still lie ahead, according to Bryan Crum, a spokesman for Omnilert—the company providing Harvard’s alert system...
...Schools will get this text messaging system and put it on their Web site and think just everyone is going to sign up, when schools should just do a better job promoting the service,” Crum said...
...Crum said that universities employing Omnilert’s system had activated the system for a wide variety of emergencies—running the gamut from chemical spills and severe weather to a loose pit bull, which stalked the campus of Florida...
...Mather House, Alia J. Crum ’05, Willa H. Friedman ’05, Sarah R. Lehrer-Graiwer ’05, Swati Mylavarapu ’05, Timothy J.M. Pertz ’05, and K. Sabeel Rahman...