Word: csonka
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...predicting quick profits. Chicago Fire Owner Tom Origer has said that he is ready to accept losses of $5 million before making a cent. Most owners are counting on the eventual higher value of their franchises to recoup their heavy initial outlays. With such N.F.L. superstars as Larry Csonka, Calvin Hill and Jim Kiick scheduled to come aboard next year, the W.F.L. investments may well turn into winners ahead of schedule...
...When Csonka, Kiick and Warfield signed with the Toronto Northmen for a combined total of $3 million, everybody figured the World Football League was on its way a lot quicker than the old AFL. After all, the AFL was knee-deep in pro wrestlers, cowboys, antique Olympians, mystics, and castoff construction workers for a good part of their first five years of existence. Back then, no one thought of tapping Paul Hornung or Bart Starr on the shoulder and asking him if he would be interested in mere cash. These were gods and they were playing in the big leagues...
...there any hope for the WFL when it starts with the centerpiece of the dullest football team ever created? Csonka the bulldozer was the instrument of this death by perfect execution. Would you pay $9 a game for a package of seven season and three exhibition games to watch a bulldozer clear palmetto scrub for a supermarket parking lot? This was equivalent to the thrill of watching the Miami Dolphins sweep to their last two championships. All their games were sold out--who could watch it? It was the space program serving up Apollo...
...lack of attention, the players figured that Robbie would not match the offer anyway. "I can't conceive of Joe Robbie giving us a Mustang, much less a Cadillac," Kiick noted several days later. According to the players, Robbie has never been liked by his employees. He fined Csonka and Kiick three years ago when they held out for a better contract; he invited wives but not unmarried players' girl friends to be the team's guests at the last Super Bowl; and he would not take an early initiative to negotiate new contracts this year despite...
...Canada merely to hear an offer. "I didn't expect them to be spirited off and held for ransom," he says with some heat. When Robbie hung up for the last time. Keating and the three players met alone. "Do we or don't we?" asked Csonka. Several minutes later they signed