Word: cubical
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Dates: during 1970-1979
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...Thyssen will deliver 1,200,000 tons of 56-inch steel pipe, designed to withstand extreme cold, to Russia. The Soviets need it for pipelines to open the natural gas reserves of Siberia, the world's richest. In return, the Soviets will send to West Germany 52 billion cubic meters of gas over 20 years, starting in 1973. To enable the Soviets to pay for the pipe before they deliver the gas, a consortium of 17 West German banks will lend them $328 million at 6.25% interest-practically foreign-aid terms. A West German firm will build a link...
...change in advertising emphasis was even more pronounced for Buick's new models. Last September, ads for the Skylark GS 455 and the Skylark Custom Sports Coupe were headlined: "Introducing automobiles to light your fire." The copy stressed such performance features as "a 455-cubic inch 360-horsepower engine with a high-lift cam and four-barrel carburetor which breathes through real air scoops." By January, ads for the Skylark were headlined "Something to Believe In," and the copy noted such features as hidden windshield wipers and six coats of paint, while stressing "product integrity...