Word: culted
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...under President Gerald R. Ford, he was a fearless backroom operator. Henry Kissinger once admitted that Rumsfeld was the only person ever to get the best of him in a political fight. Rumsfeld's inside moves during the Ford years were so clever and complex that he developed a cult following among conservatives. He was the man who would stop at almost nothing to win, and almost always did. In 1974, he wrote a small pamphlet--Rumsfeld's Rules--about how to make things happen in Washington. He has updated it regularly ever since. Rule No. 25: "Don't blame...
...changed rock music by changing rock audiences. The generations before us listened to rock 'n' roll to show that they were better--freer, wilder--than their parents. We listened to our music to show that we were better--worldlier, smarter--than our peers. Sure, the '60s had cult bands like the Velvet Underground, but G.I.s in the Mekong Delta and grad students with deferments all listened to the Doors. When Madison Avenue later tried to reach them, it did so with songs like the Beatles' Revolution that were part of everybody's pop-culture patrimony. Only by the '80s could...
...fantasy-filled, you-can-have-it all '90s, John Peterman was the ultimate purveyor of armchair-adventure shopping. His floridly written catalog pulled in a cult following--and $75 million a year in sales--by hawking evocative clothing, furniture and collectibles to upscale shoppers. Peterman outfitted Frank Sinatra and Oprah Winfrey and got a priceless p.r. boost when the TV megahit Seinfeld parodied him on its show...
...given the company's cult following, demand shouldn't be a problem. Managing that demand so that people invariably have to wait three to 12 months to get their prized possession has always contributed to the Harley mystique. CEO Jeffrey Bleustein says he's No. 38 on the waiting list for a V-Rod at his local dealership. And for more than three years, riders have been sending Bleustein money as a deposit for a special centennial-edition model in 2003. There's only one hitch: Harley hasn't even announced such a celebratory bike yet. Bleustein can only hope...
...senior Irene Bohn, 77, a former nun and schoolteacher, after Bohn began to tutor Laws' son Brandon, now 12. When Brandon first arrived at Hope at age six, he "couldn't hold a pencil, didn't know colors," recalls Laws, who suspects he had been involved in a cult. But Bohn persisted, encouraging him. In the fall Brandon--until now in special ed--will start school in a regular class for the first time. On those rare nights Bohn doesn't come over for dinner, Brandon calls on her to see if she's O.K. Bohn has requested that Brandon...