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...could be like Ida Rosenthal. She invented cup sizes back in the 1920s. Warners picked up her idea and decided that most women would fall somewhere between an A and a D. At the time it was a breakthrough. But Mr. Buffett, please, this is such old tech. Are you wearing 80-year-old underwear? Again, no need to answer. But how can it be that in the past eight decades we've gone from measuring by furlongs and pinches to microns and nanoseconds and gigabytes, but we're still sizing bras according to the first few letters...

Author: /time Magazine | Title: Warren Buffett, Adjust My Bra | 11/2/2007 | See Source »

Instead of taking two measurements (under the bust and over the bust) to find a bra size, the Hong Kong researchers took 98. The key to building a better bra, they concluded, is to use a depth-width ratio rather than just volume to figure out the cup size. Warren, can you see what's happening here? Are you going to let Chinese women have better-fitting bras than we do? Where is your sense of patriotism? First it's superior bras, then it's superior weapons, and before long the fat lady in her too-snug undergarment has sung...

Author: /time Magazine | Title: Warren Buffett, Adjust My Bra | 11/2/2007 | See Source »

...know, W.B., bras carry a lot more freight than just the bosomy kind. When women stand in front of the mirror, they don't see a bra that doesn't fit. They see a woman who doesn't fit--whose cup runneth over, who is insufficiently endowed, who is goat-shaped...

Author: /time Magazine | Title: Warren Buffett, Adjust My Bra | 11/2/2007 | See Source »

...consequences is that there's no lack of amputees keen to strap on an artificial limb and hit a ball over a net. Since 2002, a wet-season disabled volleyball league has nurtured a squad of high-flying semipro athletes who came fourth at the 2005 World Cup in Canada and are gunning for gold on home soil. Christian Zepp, 26, the team's German coach who arrived in September, reckons a place in the finals, or even victory over the favorites, is within reach. "This is our moment," he says...

Author: /time Magazine | Title: Prosthetic Prowess | 11/1/2007 | See Source »

...Staging a successful World Cup is symbolic of Cambodia's sporting rebirth, says Chris Minko, 51, the league's full-time secretary general. Back in the 1960s, then Premier Norodom Sihanouk promoted Phnom Penh as the sporting hub of Southeast Asia, until Indonesia stole his thunder by staging a nonaligned version of the Olympics. Secret U.S. bombings and the Khmer Rouge did the rest. But Minko, a combative, shaven-headed Australian, wants to see Phnom Penh back on top. The first step is victory on Dec. 2, which Minko hopes will help reclaim Cambodia's stature as a sports power...

Author: /time Magazine | Title: Prosthetic Prowess | 11/1/2007 | See Source »

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