Word: curing
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Dates: during 1960-1969
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Although these programs-and similar ones in other cities-all seem partly designed to cool the heat of racial tensions, nobody expects them to cure the ills of the ghettos. Says Washington's James L. Jones, director of youth programs for the District of Columbia mayor's office: "Problems that are not caused by music are not solved by music." But pending longer-range social solutions, curbstone concerts at least serve a useful role as entertainment, education, and reassurance to ghetto residents that they are not forgotten...
...Sears catalogue lists a variety of capsules, tinctures, pills and boluses calculated to cure almost any known ailment, physical or mental. There were worm cakes and a highly touted microbe killer ("Will prevent LaGrippe, Catarrh, Consumption, Malaria, Blood Poison, Rheumatism and all disorders of the blood"). There was also an elixir "guaranteed to destroy all desire for liquor" and a magical tonic called "Peruvian wine of cocoa" that was recommended "if you wish to accomplish double the amount of work or have to undergo an unusual amount of hardship." Arsenic wafers were offered to tone up the complexion...
Following sterling's devaluation in November, the International Monetary Fund arranged a $1.4 billion line of credit for Britain-with the proviso that the money could be used only if Prime Minister Harold Wilson's government took drastic measures to cure the country's chronic balance of payments problem. When Britain was allowed to go ahead and tap that credit last month, it meant that the IMF was reasonably satisfied with the way in which Britain has pulled up its socks, economically speaking. Last week London received still another vote of confidence from international moneymen: central bankers...
...campaign is determined, writers and artists then work up rough drawings of the ads in comic-strip form. Ideally, these "story boards" will have a "hooker opening" or an intriguing scene-setter, plus a memorable catch phrase or two that dramatizes the need, say, for Murine to cure "eye pollution" or for Wizard air freshener to wipe away "house-itosis...
Glorious Hours. Humorist Stan Freberg, a freelance commercial producer who created the Sunsweet prune and Jeno's pizza ads for TV, is pushing another possible cure. It is frankly Utopian. He calls it "The Freberg Part-Time Television Plan: A Startling but Perfectly Reasonable Proposal for the De-escalation of Television in a Free Society, Mass Media-wise." The plan calls for a week like this: Monday. Television as usual. Tuesday. The set goes black, but one word shines in the center of the screen: Read...