Word: curler
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Night after night, two planes packed with 20 tons of hair curlers took off from Copenhagen. In seven weeks last spring, 350,000 heat-retaining Carmen Curler sets were airlifted to New York on rush order from the U.S. beauty firm, Clairol. Labeled "Carmen" or "Kindness" and marketed by Clairol, nearly a million of the Danish-made curlers have already been snatched up by American women, for prices ranging from $13 to $40 a set. An additional 500,000 were sold in more than a score of other countries...
...owner of the new curler set plugs it into an electrical outlet and, in less time than it takes to fry ham and eggs, the plastic rollers (each containing a secret slow-cooling liquid) warm up. When the red dots on top of the curlers turn black, they are ready to be lifted off their individual rods and deployed. Without water, lotions or gels, dry hair can be curled around the hot rollers for five to ten minutes to achieve anything from a soft flip to Shirley Temple curls...
Grooming a Winner. The idea for the Carmen Curler started rolling when a strapping 34-year-old Dane named Arne Bybjerg Pedersen answered a newspaper ad in 1962: a hairdresser was looking for a partner to help develop a new-style curler. Bybjerg, a former plantation manager in Malaysia, invested $5,500 and lost it all. But he kept his faith and teamed up with a Copenhagen engineer who offered his know-how and a basement workshop for experiments. The pair ran up $200,000 in debts before the Carmen Curler was perfected. A first order from Britain...
Today's curlers slide a 44-lb. block of highly polished granite that looks like a wheel of cheese with a handle on top. And the game has evolved into a test that combines the finesse of golf with elements of lawn bowling, horseshoe pitching and pool-plus a dash of chess strategy. A rink (four-man team) scores one point for each stone it keeps closer to the bull's-eye than any rival stones. An expert curler can slide his stone more than 100 ft. down the ice with a spin so fine that it will...
...faring in the big city. Stumping three of New York's five boroughs (Manhattan, Brooklyn, Queens), Hubert sat beside Democratic Senatorial Candidate Bobby Kennedy in an open red convertible, drew the biggest crowds he has yet seen. Bobby, with his appeal to the Robert-sox and hair-curler sets, had a lot to do with that, but Hubert drew his share of applause...