Word: customers
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...which opens this week, Ferrell gets to run around in the same kind of custom-built playground Jack Black enjoys in School of Rock. He stars as a clueless human raised at the North Pole who is horrified to find out he's not an elf. He goes to Manhattan ostensibly to meet his biological father but really to fulfill the point of the movie: getting himself overly excited about everything else he finds there. He tries to impress a date by taking her to a diner that advertises the WORLD'S BEST CUP OF COFFEE, waves back at people...
Starbucks' foray into magazine publishing was short-lived (remember Joe?). But magazines linked with existing brands or stores are hot. Saks Fifth Avenue, Bloomingdale's and MTV all launched their own glossies in October. And custom publishing (sponsored editorial content aimed at a targeted audience), once an industry stepchild, is now a bright spot, growing about 10% a year while the rest of the business languishes. --By Kate Novack...
...Good, will read from his latest publication, Songbird, a collection of short essays about musicians. Songbird explores Hornby’s thoughts on a wide range of musicians, from Ani DiFranco to The Beatles to Nelly Furtado. Though different in format from his previous novels, Hornby continues his custom of literary music-loving, offering insights for music geeks and book lovers alike. 7 p.m. Free. Wordsworth Books, 30 Brattle St. (SS)MUSIC | The Good Word
...understatement. The gem of Newbury high fashion, Louis of Boston is known for its up-to-the-minute clothes and up-to-the-ceiling prices. In the café, waiters—all clad in designer clothing, ranging from Italian Lorenzini shirts to Paperdenim&cloth jeans to custom-made Puma sneakers—ensure that customers dine in an atmosphere that reeks of style. Even background music is customized—an in-house DJ blends low-tempo tunes to enhance patrons’ dining experience. “Jackie O used to come here. The caf?...
After a brief affair with paint-stained Diesel tees and custom-ripped jeans from cult Japanese label Paper Denim Cloth, he joined the Signet, took up sherry and became a quintessential metrosexual garbed in the finest vintage tweed. Best known in the arts community for a daring adaptation of Shakespeare’s Love’s Labour’s Lost set in Meiji restoration Japan and staged in the Quincy Grille—which he successfully petitioned to count for his joint VES-Literature degree—he aspires to a Polanski-cum-Kurosawa career trajectory. His weblog...