Word: customized
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...industry research group Technomic. (Perennial runner-up Burger King's share dropped to 18.5% from 20.4% during the same period.) Heightened competition from the likes of Subway, which has dethroned McDonald's as nationwide champ in total stores with 13,101, has added to the McWoes. Subs and other custom-made sandwiches are growing 12% a year as a fast-food category vs. a paltry 2% to 3% for burgers. Meanwhile, a range of upstart "fast casual" restaurants such as Panera Bread and Baja Fresh, which serve up a slightly more upscale dining experience, "have raised...
...this is not an inexpensive pastime. Buying a used balloon to train on costs $6,000 to $8,000, and a new balloon averages about $25,000, says Carolyn Grantham, partner and vice president of finance for World Balloon, an Albuquerque ballooning company that also teaches the sport. Custom-designed, special-shaped balloons can run as high as $200,000. At Grantham's school, one of a handful in the nation that are certified by the Federal Aviation Administration (FAA), flight lessons cost from $180 an hour if you have your own balloon to $310 an hour...
...more subtle symphony in ochre and umber is created by the window of Brown's Custom Shop in Kingsport, Tennessee, photographed in 1985. The wall is brown, the rolls of linoleum on display are lime, orange and teak. But Eggleston's aesthetic also has a puritan streak that goes beyond the garish and distressed to encompass blank white walls and dry grasses...
...instance," says Curtis, "one city has six giant pumps, and they're all in one building. If you crashed an airplane into that building or blew it up, it would cause half a million people to lose their water supply almost instantly." Pumps of this size must be custom-built and can take as long as 18 months to replace...
...Kakarak incident remains something of a mystery. American investigators found no bodies among the debris, though locals insist that's because the dead were buried quickly, in accordance with local custom. The Afghans blame the Americans for overreacting to celebratory shooting at the wedding; the Americans maintain that the AC-130 was responding to enemy fire...