Word: customized
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Smart crews take advantage of this portion of the course to step on the gas and attempt to pass slower opponents ahead of them. By custom, a passing crew must pass on the overtaken crew’s left (port) side, and if this occurs near or inside a bridge arch, boats may come too close together and oars may clash. A perfectly executed pass will take place between the two bridges in the Powerhouse, so a crew must time its acceleration perfectly...
Carey International, which owns Frank's limo, has been testing mobile wireless hot spots in half a dozen of its custom sedans in four cities since the spring, and customers love it, according to CEO Devin Murphy. For now, the cost for the service is included in the standard fare; soon the company hopes to launch "Mobile Office," designed by In Motion Technology, across more of its fleet. First, however, it needs to figure out the business details, Murphy says. It costs $1,000 to $2,000 to equip each car, an investment predicated on an iffy business model...
...requires someone with talent and skill. Someone who has coached a high-caliber team before. Perhaps someone who is ready to return to coaching after taking time off to build custom furniture...
...idea is for the product to feel like found objects," says Stephen Brady, senior vice president of design at Williams-Sonoma. "Like you've traveled to Europe and found things in the flea market and brought them home with you." That old-world feeling shows up in everything from custom upholstered down-filled sofas ($3,000) to hand-embroidered Italian linens ($60-$495). Best sellers so far include a crystal-block lamp (about $295) and fringed cashmere throws in colors like cayenne, chocolate and sage (about $295). Customers can also log on to a partial ecatalog and order custom upholstery...
Also doing well with blazers is Thom Browne, 38, the American who launched his label of hand-made suits nearly three years ago. His custom-designed creations are known for their slim trousers and short, fitted jackets, which, he says, look sharp and young. Browne, who wears a suit every day, whatever the weather or occasion, describes his typical client as "the guy who was wearing khakis and polo shirts the past couple years but who understands the quality of hand-made clothing and is willing to spend extra money to get it." (His suits usually start...