Word: daimler
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Dates: during 1960-1969
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Most German automakers have been speeding along in reverse this year. Turned back by the country's recession, auto sales have retreated 19% from last year's peak, and exports have skidded by 14%. Yet at the Stuttgart works of Daimler-Benz A.G., where 80,000 employees are rolling out more Mercedes than ever, the industry is on overtime and in overdrive...
...trucks, buses and engines, which account for more than 40% of its business, should easily match last year's record $1.26 billion, yield more than $20 million in profits. And its exports to 160 countries will rise by 9% to 100,000 cars. Recession? Scoffs Dr. Joachim Zahn, Daimler's 53-year-old chief: "We at Mercedes were ready...
...that it lost money from the start. Simultaneously, the company started producing a loser on the other end of the scale: the onecylinder 13-h.p. Isetta. By 1959, the firm was so deep in the red that merger or absorption seemed inevitable. Rumors spread that several big firms, including Daimler-Benz and General Electric, were making bids. This so shocked proud Bavaria that a public campaign was begun to save the flagship of local industry...
...head of its Hamburg office, and Franz Heinrich Ulrich, 56, who will also continue to manage its Dusseldorf division. Though withdrawing from active banking, Abs remains one of his country's most powerful businessmen. A director of 29 large companies, he retains the chairmanship of 15, including Daimler-Benz, Lufthansa and the Deutsche Bundesbahn, the state-owned railway...
...usual eyecatchers were on hand last week at Geneva's Salon Interna tional de 1'Automobile where 78 car makers from 13 countries bared their new chrome. Ferraris, Maseratis and Aston Martins gleamed disdainfully, while a Daimler reposed in a bed of rhododendrons. High performance and prices typified the new models. Italy's Fiat presented its $5,859 Dino, boasting a Ferrari-designed engine, while O.S.I, of Turin produced the silvery Scarabeo. From France came the Matra 530, a Le Mans-styled model with a sloping tail, a Ford Taunus engine and a built-in roll...