Word: dakotas
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Florida is only one test among many to George McGovern. For the South Dakota Senator, every primary is important. Despite consistently poor showings in the polls and indifference from the party powerful, McGovern, soft of voice and blurred of image, has plodded after the Democratic presidential nomination for more than a year. A progress report from TIME Correspondent Jess Cook...
...vote, exploited the advantage of the front runner and the support of prominent Arizona Democrats; New York Mayor John Lindsay, glamorous and well bankrolled, ran a media miniblitz-he was the only candidate to advertise on TV-and carried 24% of the delegate slate. McGovern hewed to his South Dakota style of street campaigning: introduction, handshake, brief chat-a one-on-one soft sell meant to convey concern if not charisma...
...race for the nomination. The Muskie candidacy also has drawn an array of impressive endorsements from Midwest political leaders. His Polish origins make him popular in the ethnic wards of Chicago, Cleveland and Milwaukee. Rural voters have been impressed by his folksy manner. Only in Minnesota and South Dakota, Hubert Humphrey and George McGovern territory, is he lagging behind...
...success. Employing such methods, Hubert Humphrey won re-election to the Senate in 1970 by one of the largest margins of his career; in a year when voter totals were down, the turnout in Democratic districts in Minnesota rose from 7% to 20%. Similarly, Senator Quentin Burdick of North Dakota was thought to be in a close race, but he turned to the technologists and won by almost a 2-to-l margin. In Nashville, Tenn., skeptical but desperate backers of former Senator Albert Gore utilized the computer technique, and Gore carried the city. "If we had done the same...
Tall and ruggedly handsome, McGovern, as a campaigner, is still the low-key prairie politician who won office in South Dakota by hopping out of his car to talk to farmers in the fields. Though charming and often witty in conversation, he can be downright dull on the hustings. In deference to the youth vote, McGovern's hair has crept down over his collar and he has taken to wearing flashy mod clothes, but his failure to create any sense of drama about himself and his convictions is the despair of his staff...