Word: daltonics
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...such chains as Waldenbooks, the nation's largest book retailer, owned by Carter Hawley Hale Stores. Begun in 1962, the Walden chain now has 498 shops dotted around the country, mostly in suburban shopping malls. In recent years it has been opening a store a week. B. Dalton, a subsidiary of Dayton Hudson Corp., the department store conglomerate, is the second largest bookseller. Dalton too has been growing at a feverish rate in recent years and has 339 stores in 40 states. Other chains include Doubleday stores, an affiliate of the publishing house, and Brentano's, an affiliate...
These big companies operate with a cold efficiency that astounds the oldtime booksellers, who often take a warm proprietary interest in their wares. Highly computerized Dalton, which carries about 30,000 titles in each shop, assigns every book a number; when the book is sold the number is entered through the cash register into a computer, which produces a weekly report on what every store in the chain has sold. Slow-moving titles are quickly culled. Most chains concentrate almost exclusively on bestsellers-novels, selfhelp, biographies and the like...
Having consolidated their position in the suburbs, the chains are now tackling the big cities. Walden already has three stores in New York City and is planning to open more. Next month Dalton is opening one of the nation's largest bookstores, on Manhattan's Fifth Avenue. It will carry 100,000 titles and have ten departments offering 125 categories of books. The religious and health sections will have parquet floors for a feeling of stability. The technology section will be paneled in walnut, and the young readers' section will be colored a bright Star Wars blue...
...Cheri I--Dalton St.--Heaven Can Wait, 1, 3:15, 5:30, 7:45, 10. Cheri II--Foul Play...
Cheri I--50 Dalton St.--Heaven Can Wait...