Word: danees
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...that one speaks of situation comedies, Tourneur's play is a situation tragedy, with its repetitive horrors and villainies lurching unpredictably into farce. Its demonic hero, Vendice (Kenneth Haigh), is bent on revenge without a hindering trace of Hamlet's "pale cast of thought" or the Dane's meditative scruples. Vendice comes onstage fondling the skull of his poisoned mistress. He plays pander in the court of the duke who killed her. Assembling the skeleton of his beloved (he calls her "the bony lady"), Vendice gowns and perfumes her, rouges the skull's lips with poison...
Unfortunately Doyle Dane Bernbach, the agency that created the VW and the Alka-Seltzer commercials, has overdone a good thing. Mrs. Poached Oysters has returned with a heart-shaped meat loaf, and one of the latest VW ads is a singularly unfunny parody of the old Mr. Wizard show. The program, featuring a science teacher and a questioning kid, died so long ago that few viewers will get the joke. Most of the successful minidramas are in the self-spoofing tradition pioneered by the old Bert and Harry spots for Piel's beer, which grew out of the routines...
When Hans Christian Andersen died in 1875 at the age of 70, he was famous at home in Denmark. Some of the fairy tales on which his enduring name rests had already found their way into translation. But few people knew that the vain, morbid, brilliantly imaginative Dane was also a visual artist of real talent, or that his work, when viewed down the corridor of a century, would come to look quite "modern...
LaRoche, McCaffrey & McCall has just picked up a half interest in Aqua Dynamics Corp. of Wareham, Mass., which cultivates oysters. Doyle Dane Bernbach agreed to purchase Snark Products Inc. (annual sales: $1,000,000), a New Jersey-based producer of low-priced ($125-$500) plastic-hulled sailboats. Quite naturally, the agency plans to handle Snark's advertising and capitalize on techniques that Chairman Bill Bernbach developed to plug a more famous low-priced product. D.D.B. hopes to establish Snark as "the Volkswagen of the sea." The agency also owns a 20% interest in Georg Jensen, an elegant Manhattan houseware...
...advertising campaign was created by Doyle Dane Bernbach Inc., and the admen were under no illusions about the difficulty of their job. "There are a lot of obscene phone calls in Los Angeles," says Ted Factor, Doyle Dane's West Coast supervisor, "and most of them are made to General Telephone." One idea that was raised and scrapped: sweatshirts emblazoned with "General Telephone is better than no telephone...