Word: dann
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...Rating Game. The rules are vague, the scoring is arbitrary, and the pawns are prime-time programs. Top network executives claim to have outgrown the game and have tried to call it off, but two of the all-time great competitors-CBS Senior Programming Vice President Michael Dann and NBC Audience Measurement Vice President Paul Klein-somehow did not give up the fight. The fascination lies not in who wins or loses but in how hysterically they play...
...Sundays ago, their contest got so overheated that Dann felt compelled to phone NBC President Julian Goodman at his home. Flabbergasted at hearing from a CBS official a couple of echelons below him, Goodman first figured that Dann had been fired and was job-hunting. Dann was, in fact, on the line to ask Goodman to stop Klein & Co. from planting newspaper items knocking Dann's efforts to "improve television." Well aware that Dann was a past master at using the press in the rating game, Goodman had no sympathy. "Mike," he said, "you've created a monster...
...Scum!" Mike Dann, 48, is a feisty, loquacious virtuoso of survival who has risen steadily through 14 presidents and two networks. Paul Klein, 41, is an irreverent disciple of Marshall McLuhan who is convinced he is brighter than his NBC bosses and not afraid to say so. Oddly enough, the rival vice presidents have never met, but they exchange terse little notes with endearments like "You are scum...
...sheriff but headmaster of a private school. Herschel Bernardi will be a fledgling executive in yet another comedy series. CBS's other substitutes will be city-slick, with titles like The Interns and Store-Front Lawyers. The intent, says the network's senior programming vice president, Michael Dann, is to "deal with the now scene." The reality may be something else again...
...swab should not be discarded entirely. Injections into the spinal cord or joints, and for patients on high doses of cortisone-like drugs, should be performed under strictly sterile conditions. Then, Dann contends, sterilization can be ensured only if the swabbing lasts for at least two minutes...